If you’ve been blogging for more than five minutes, you know that Pinterest is the best source of referrals for page views. I’ve heard bloggers says, “I need to do more on Pinterest!”, but there’s so many blogging tasks, so who has time? If you’re using Pinterest for business or your blog, I have some solutions for growing Pinterest followers.
If you have twenty minutes a day, I can tell you what to do to grow your following and increase your page views. Before I start, though, you need to have a good foundation: good pins, good group boards, and using Board Booster helps, although you can duplicate its efforts if you’re faster enough. To nail down the foundation for Pinterest domination, read my post 6 ways I use Pinterest to get page views and also 5 steps to the perfect pin.
This is my daily Pinterest routine that I recommend to anyone who is trying to grow their Pinterest influence.
At this point I have about 45 blog posts/unique pins on my blog board. I have a few different repinning routines that I will alternate using. My basic one is this: I pick five pins (5 is usually the max amount some group boards allow you to pin daily) that I repin throughout the day. They’re not random. I usually choose my latest two posts, two of my really popular ones, and one other. Then about every hour or so I repin those same five to a different board.
I scroll to the bottom of my list of boards and start with that one. Usually Pinterest reminds you with their “oops!” message which board you pinned to last. I then just make my way through, not always making it to the top. It may take a couple of days.
Also, so I give some of the group boards a break, I’ll alternate between pinning to just the group boards and pinning to my own boards. Obviously, you only want to stick them on related boards, although most of mine are so general that most of my blogs fit on most of my boards.
By now you’re asking, won’t the people following those boards get annoyed seeing your pins all the time? Here’s the thing: because you’re alternating which posts you repin, there shouldn’t be too many repeats, but even if there are, you want to choose group boards that are larger. That means pins are getting added more frequently so if you add a repeat pin every day or so, it won’t be noticed that much. Also the bigger boards will probably have more followers.
You really want to jump on as many group boards as you can, but at some point you gotta get picky. If someone invites me to a group board that has less than 4K pins, I’ll usually decline. I just don’t have time. I’ve actually started leaving my smaller boards. If you want to join on if my group boards, either the Mom Blog Articles or the Inspirational Board for Christian or inspirational posts, email me at firstname.lastname@example.org with your Pinterest email address and URL.
So the other thing I’ll do is repin from my feed and from some of my group boards. I’ll try to do this 2-3x a day, as quickly as I can. Remember that you are attracting followers by pinning, so make sure that the content you pin is similar to something you would post on your blog. That way you are gathering followers who are also likely to repin your pins, or even better, visit your blog.
The interesting thing that I’ve noticed is that the number of repins on a pin is not equal to the number of page views on the corresponding post. So I may have a pin with a few hundred repins, but I’ve had like around 7K views for that post, 95% from Pinterest.
I’ve got tons of helpful observations of Pinterest for bloggers, so I’m coming out with an Ebook soon. I’ll keep you posted! Meanwhile, subscribe to my blog so you don’t miss any more blogging posts (scroll to the bottom to subscribe).
If this post was helpful to you, you might be interested in 5 Steps to the Perfect Pin.
Want to up your Pinterest game? Let me analyze your Pinterest account including your pins, profile, blog, and pinning behavior, and I will provide an evaluation and recommendations to start expanding your influence on Pinterest. Click this link or the image below to get yours.
Also, check out my new ebook, Pinning for Page Views: Pinterest for the Beginning Blogger, for a detailed guide to Pinterest and a prescription to start immediately growing your blog through Pinterest.